lytivo

About Lytivo

A product company that competes on how it builds.

Lytivo builds and runs a portfolio of software products across industries, led by people who have engineered and operated production systems at scale. Every product is owned and operated in house, for the long term.

01 Why Lytivo exists

The gap between demos and products is widening.

AI changed how good software gets built, and most software hasn't caught up. It gets bolted onto old products as a feature, shipped as a demo that never hardens, or assembled by a generic team that has never run it in production.

Lytivo exists to build the other kind: AI-first, production-grade software from people who have engineered and operated it at scale.

02 What we stand for & against

We stand for

  • Craft & rigor

    If it ships, it's built to hold up in production.

  • AI that earns its place

    AI earns its place in the product, or it isn't there.

  • Practice depth over headcount

    A few deep disciplines, one standard, beat a big generic team.

  • Outcomes over activity

    We measure what shipped and what it changed.

  • Long-term ownership

    We build products we intend to run and stand behind.

We stand against

  • AI-washing

    "AI-powered" as a sticker on the box.

  • Unowned code

    Shipping whatever the model produces, unreviewed and untested.

  • Demo-ware

    Impressive on stage, never hardened for the real world.

  • Vendor sprawl

    Four agencies, four handoffs, an integration problem no one owns.

  • Rented, generic teams

    Interchangeable hands with no stake in whether it lasts.

03 Who's behind it

Portrait of Jorden van Breemen, founder of Lytivo
Fig.01 · Founder

Jorden van Breemen

Founder · Lytivo

Jorden is a hands-on technical executive. At a global performance-marketing and ad-tech platform, he grew engineering and data from five engineers to a ~30-person technology organization, drove company-wide AI adoption across engineering, data, and product, and shipped products with measurable profit impact.

LinkedIn info@lytivo.com

04 Domain expertise

Performance marketing & ad-tech, from the inside.

Beyond the technical disciplines, Lytivo brings deep domain knowledge in performance and affiliate marketing and ad-tech, from operating a global affiliate platform that processes millions of requests a day. We treat acquisition, conversion, attribution, and monetization as first-class engineering problems.

05 Company facts

Legal entity
Lytivo
KVK number
42101511
Base
Amsterdam, Netherlands
Contact
info@lytivo.com